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Why SEO?

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Search engine optimization (SEO) and digital marketing are essential components of any business's online presence. These practices help to increase visibility and drive traffic to a website, leading to increased conversions and revenue. First, let's discuss SEO. This refers to the process of optimizing a website to rank higher in search engine results. This is important because the higher a website ranks, the more likely it is to be seen by potential customers. SEO involves a number of different tactics, such as keyword research, meta tags, and backlinks. By identifying the keywords and phrases that people are searching for, and then incorporating them into the website's content, meta tags, and backlinks, it's possible to boost the site's ranking. One of the key aspects of SEO is keyword research. This involves identifying the words and phrases that people are using to search for products or services like yours. Once you know these keywords, you can incorporate them...